SEO made simple!

What is SEO?

Put simply, SEO, or search engine optimisation, is the process of making sure your website is organised in such a way that it does the best it can in the search engine listings for your most important search terms.  SEO does not guarantee top positions in Google.  No one can do that.  And anyone suggesting they can, should be treated with the utmost suspicion.

The whole point of search engine optimisation is to make sure that the wording on your website matches with what people are searching for, and to ensure that Google and the other search engines are able to read your website and index it properly.

Our content management system, W3 Web Manager, ensures that your website is fully optimised in terms of site structure.  This enables Google to follow links, read pages and work out from the links, page names and titles etc. what each page is all about.  The rest is down to the content of the page itself.

To optimise the page text, it's simply a case of making sure the content is well written; grammatically correct; informative and well structured... it is NOT a case of repeating your keywords over and over.  This is known as stuffing. It is against Googles guidelines and your site will get penalised if you employ such tactics.

Our systems give you control over your website SEO

With one of our content management systems and a small amount of training, we can show you how you can ensure your website is fully optimised. And we can recommend a number of e-Marketing companies that can help you to make the most of your website using off-site techniques, such as articles, blogs, links and advertising.

If you want to discover the power of W3 Web Manager, and discuss the possibility of converting your website to run on our SEO-optimised systems, call us today on 08432 893220